MY WORK  /  CENTRALIA CULTURAL SOCIETY


Centralia Cultural Society

Uniting artists and community through a renewed identity.


ABOUT THE CCS

The Centralia Cultural Society is a small but mighty artistic hub in Centralia, IL. Originally started in 1963, the space is designed to offer arts classes, plays, as well as a space for wedding receptions and community events.


ABOUT THE PROJECT

In 2022 I reached out offering a solution to help migrate their two decade old website off of it’s old platform and on a new CMS that would support their needs to update with news & events. In addition to that, I guided them towards using a newer and updated logo that would function in a variety other ways. The works has since grown into creating a variety of deliverables including signage, apparel and print media like business cards.

Dawn Long, Centralia Cultural Society Administrative Coordinator

Parker brought the Centralia Cultural Society into the 21st century with a website that finally connects us to our online communities. Parker didn’t just design a site—he created a platform where the Centralia Cultural Society can share, connect, and grow.

Phased Approach

  • Clarity
    Website & Brand Identity Audit

  • Identity
    Develop foundational brand elements (logo, color palette & illustrations).

  • Activation
    Site migration

Web Design

Homepage Before

Homepage After

Brand Identity

Logo Before

Logo After

Logo Mark

Logo Variants

Marketing & Illustration


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Logo Design